Four demand characteristics differentiate the business market from the consumer market: (i) Demand is derived, (i ) demand tends to […]
4 Major Characteristics of Business Market Demand Lire la suite »
This article talks about strategic planning in an organisation. This was devised by corporate leaders to implement strategies that will enhance the competitiveness of each business unit.
In this article, you will learn that marketing of services face a special marketing challenge because of the nature of service products.
Marketing of Services. 3 Outstanding strategies to Consider Lire la suite »
This article talks about the different types of strategy that are in use in various organisations for different organisational challenges and to address specific issues.
6 Major Types of Strategy in Business Management Lire la suite »
INTRODUCTION In formulating strategies, there are basic components or elements that we usually consider. These include company mission, profile, goals,
Performance appraisal is a means by which performance of objectives can be assessed using key performance indicators that reflect work objectives
Strategic management provides better guidelines to the entire organisation on the crucial point of “what is it we are trying to do and to achieve”?
There are at least three major reasons why an organisation establishes objectives and why these objectives are important in strategic management.
Strategic management provides better guidelines to the entire organisation on the crucial point of “what is it we are trying to do and to achieve
There are at least three major reasons why an organisation establishes objectives and why these objectives are important in strategic management.
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